December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Uprise named as Trustpower’s new agency

After being on the lookout for a digital media partner, Trustpower have recently appointed Uprise Digital.

As one of New Zealand’s largest energy and telecommunications companies, they plan to drive even more customer acquisition with the support of Uprise.

With a history in New Zealand dating back to 1915, around 230,000 energy customers and over 100,000 telecommunications customer connections, Trustpower are well placed to grow further.

Trustpower Digital Channel Manager Wayne Ramshaw says: “We were looking for a digital media partner who could unlock the potential of our data and make our marketing dollars work harder for us.

“With Uprise we found a partner whose skills and approach aligned with where we wanted to head and would drive our goals of achieving highly targeted bundled service signups, and reduced media wastage.”

CEO of Uprise Digital Tim Pointer says they’re delighted to be working with Trustpower.

“We have a shared set of values to challenge everything and keep the customer and performance at the core of every decision.

“Clients like Trustpower allow us to be truly data lead and it’s exciting to be working with a brand that wants to be a market leader by leveraging technology.”

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