Unlocal Hero

AUCKLAND, Friday: Colenso BBDO has created a Support Local print, outdoor & social campaign for Monteith’s latest brew – Wayfarer Pilsner.

The campaign, which aims to counter the fall in visitor numbers created by Covid to encourage beer lovers to visit the local in some of NZ’s most spectacular locations.

The campaign kicks off with a NZ Herald front-page wrap.

CREDITS

Agency: Colenso BBDO
Marketing Director: Sean O’Donnell
Senior Marketing Manager: Dave Openshaw
Marketing Manager: Matt Allen
Brand Manager: Michael McRae

The agency provided no creative credits