November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

ThredUp Rebrands to Reflect a New Generation of Proud Thrifters

Since its launch in 2009, fashion resale platform ThredUp was focused on breaking down the stigmas associated with thrifting and sustainable fashion, operating with a mission of making secondhand clothing chic and trustworthy. A decade later, and ThredUp found itself wondering where to go next with the brand. Used clothing is not only a widely…
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