December 4, 2020

Programmatic

In a world where nearly everyone is always online, there is no offline.

Enigma launches major campaign for Kennards Hire

A new campaign from Kennards Hire, delivered by full-service agency Enigma, has launched across New Zealand and demonstrates the brand’s commitment to exceptional service – no matter whatever, whenever or wherever the job.

From casual DIYers to experienced tradies, the campaign reveals how the Kennards Hire team goes (way) out of their way to offer the right advice, equipment and solution.

New Zealand General Manager, Tom Kimber, says: “Whether stuck down a tunnel, or underestimating a backyard project, Enigma have captured how our Kennards Hire team is obsessed with making the job easy, with our new campaign reflecting the lengths the team goes to offer the right support for every job.

“Our ‘Whatever, Whenever, Wherever’ campaign really captures the essence of our team. They are right alongside every customer, making their job easy.”

Peter Chapman, Managing Director at Enigma Newcastle says: “The dedication and lengths that Kennards Hire team members go to help make any job easy stood out as a clear differentiator.”

Peter Buckley, Executive Creative Director at Enigma adds: “The sublime comic talents of Jesse James McElroy helped deliver some fresh work for a great client, and we really couldn’t be happier with how the campaign turned out.”

The integrated marketing campaign encompasses TV, radio, digital, social, and local in-branch activity. 

CREDITS:

MD Newcastle: Peter Chapman

ECD: Peter Buckley & Tim Brown

Agency Producer: Katie Hope

Copywriter: Cal McKean

Art Direction: Dan Stephens

Group Account Director: Jack Mason

Account Manager: Madeline McFarlane

Director: Jesse James McElroy

Producer: Alan Robinson

DOP: Keiran Fowler

Art Director: Jamie Morris

Gaffer: Pete Sutton

Grip: Jason Trew

Hair & Makeup: Briar Wilkins

Stylist: Maria Papendrea

Sound: Mark Cornish

Photographer: Paul K Robbins

Post house: Enigma Newcastle

Editor/Colourist: Matt Regan

Post audio: 20Below

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