December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

BlueConic: You’re Not A CDP If You Outsource Data Management

This is the 13th installment in AdExchanger’s “Meet the CDPs” series. Read previous interviews with mParticle, Acquia-owned AgilOne, Amperity, Segment, ActionIQ, Lytics, Bluecore, Microsoft, Tealium, Optimove, Adobe and Treasure Data. The marketing clouds are taking up a lot of mindshare as they belatedly foray into the CDP category. But “you’d be surprised at the numberContinue reading »

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