November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Biden Win Brings Promise of Predictability for Brands—With a Few Caveats

While the professionals working in advertising, media and technology may tend to lean more left than the public at large, conservatism is regarded as a core virtue by brand decision-makers. In that sense, having Joseph R. Biden as the 46th president of the United States could represent a balm for both ends of the advertising…
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