Anthropic takes a strong stance during the big game: whether ads belong in AI chatbots. Adweek Feed
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Alaska Airlines has a straightforward approach to measurement and attribution. The company uses Google Analytics for multi-touch and data-driven attribution,...
When WhatsApp began serving ads in mid-June, there were two main reactions. One, didn’t the founders always insist there would...
While Google’s Privacy Sandbox remains a subject of industry skepticism, brands are resetting their expectations around first-party data. Next up...
On this week's episode of TechMagic, host Cathy Hackl and guest host Lee Kebler discuss AirChat, a new social audio...
If there is one term dominating the headlines right now, it’s AI. With the promise to transform the world as...
'Conscious consumerism,' the commitment to making purchasing decisions based on social, economic and environmental impact, is on the rise. 63%...
Prime Video is playing with ads now, making it the latest entrant to the AVOD streaming wars. Consumers and advertisers...
Hershey has launched two short videos in the run-up to its Super Bowl 58 campaign for legacy brand Reese's, using...
Are you curious about the ever-changing retail landscape? This week on The Speed of Culture podcast, we're talking to Rick...