LONDON–Born Free Foundation has released a 60-second “closing down sale” spoof ad to raise awareness of wildlife population decline. Created by agency Engine, the online spot forms part of a campaign that was timed to launch alongside Black Friday and Cyber Monday and features footage of tigers, rhinos, pangolins and elephants in the wild overlaid…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Jai Kibe Joins Chobani as CMO
5 Takeaways for the Last Weekend of Political Ads
Resume Rewind: How C2 Montréal CEO Anick Beaulieu Got Hooked on Global Commerce