December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

The Digital Advertising Sector’s Original Sin, And How We Must Atone

If you’ve been in the digital advertising sphere for a while you know I’m bullish on the internet. As one of the founders of the IAB and early vice chair, I’ve championed the web as the best advertising medium – period. But as I look back on the past 25 years, I’m struck by aContinue reading »

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