November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

How The Turbulence of 2020 Affected Facebook Ad Prices

After a collapse in Facebook ad prices as the pandemic first took hold this spring, the social network’s ad costs remained relatively strong through a summer of social unrest, an advertiser boycott of the platform and a contentious election season in which the tech giant played a prominent role. That’s according to a new report…
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