After a collapse in Facebook ad prices as the pandemic first took hold this spring, the social network's ad costs...
Year: 2020
Enterprise tech giant Oracle said it shut down the largest ad fraud scam in the connected TV space that bilked...
In a year that's seen the lowest occupancy rates since the Great Depression, Marriott has found a way into travelers'...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on...
“The Sell Sider" is written by members of the media community and contains fresh ideas on the digital revolution in...
People are streaming way more television as they stay home during the pandemic. Fraudsters have taken advantage of that. A...
Everything that General Mills does online is designed to drive purchases, says Jeff Austin, senior mar tech manager at the...
Cheerios' 1999 holiday ad featuring an adorable hungry baby and a loving grandma celebrating their first Christmas together is one...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Breaking Big Tech? A set of strict new EU...