Programmatic

LG Grabs A Majority Stake In TV Data Provider Alphonso

Vizio and Samsung, watch out, because LG, the second-largest TV manufacturer in the world, is breaking itself off a little piece of ad tech. On Tuesday, the South Korean electronics company announced an $ 80 million investment – and a controlling stake – in TV data provider Alphonso. This is the first time Alphonso has takenContinue reading »

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