December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

In One Continues Shot, VWs Hypnotic Ad Tells the History of Transportation

Car brand Volkswagen taken a look back through history as inspiration for its latest cinematic spot “The Wheel,” which promotes its new electric model as like the latest step in the evolution of transportation. The spot, by Johannes Leonardo, was shot in one take and features the use of a zoetrope–an old fashioned, pre-motion picture…
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