November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Duolingo’s First Global Campaign Focuses on Making Language Fun (and a Bit Political)

In recent years, Duolingo has rapidly risen to the top of the crowded category of language-learning apps. Now, it’s looking to build on that momentum with its first global marketing push: a colorful campaign from Wieden+Kennedy Amsterdam. The “Make It Fun” campaign kicks off today with a 30-second animated spot that focuses on the traditional…
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