Late last year, Pepsi announced an ambitious program to help Black-owned restaurants generate $ 100 million in sales over five years. Launched with a campaign to celebrate restaurants around the country, “Dig In” is designed to provide exposure and tangible assistance. One of the more critical components of the program is to provide an eight-week, no-cost…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
How Degree Is Positioning Itself For The World Cup
Week of June 1 Cable News Ratings: MS NOW Only Network to Grow Across All Dayparts
EXCLUSIVE: HP Hands Global Media to Publicis, Ending Omnicom’s 17-Year Run