December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Mediahub Introduces Inaugural Diversity-Owned Media Day

Advertising’s diversity shortcomings aren’t limited to representation on-screen and within creative departments. Media budgets often fail to address the diversity of multicultural American audiences when it comes to where ads are seen. Multicultural groups represent around 40% of the U.S. population, according to U.S. census data from 2019. Despite that, only 5.2% of budgets are…
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