AUCKLAND, Tuesday: Almost a year after Auckland-based Beauty Media took over publication of annual magazine The Beauty Book, they have appointed a new – long-time beauty journalist (and Bauer survivor) Helene Ravlich.
Beauty Media successfully relaunched The Beauty Book brand last year when they published a celebratory issue marking the publication’s 15-year history.
As well as a new look and focus, the publication relaunched with a new business model and distribution network that sees it available all over the country via key magazine outlets. It can also be found in the country’s top spas, hotels, appearance medicine and beauty therapy clinics.
Beauty Media’s Amanda Basher said: “As the new editor, Helene Ravlich will bring over 15 years of experience in the beauty space to the role, as a beauty editor, journalist and blogger.
“Helene freelance writing portfolio includes Fashion Quarterly, Australian Vogue, Grazia and Harper’s Bazaar.”
“Helene has a comprehensive freelance writing portfolio featuring numerous premium women’s fashion and lifestyle titles including Fashion Quarterly, Australian Vogue, Grazia and Harper’s Bazaar.
She was also the skin, body & wellness expert across Bauer Media’s titles until the company closed last year.
Amanda Basher: “We are beyond excited to welcome Helene on board as our editor-in-chief after she became a key contributor for our relaunch issue in 2020.
The publication continues to go from strength to strength, with over 300 pages of beauty and lifestyle content currently underway for our upcoming issue set to hit shelves later this year.”
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