Plus, why wellness has become inseparable from beauty. Adweek Feed
Beauty
Independent PR agency Undertow Media has won the ghd account after a competitive pitch. Appointed as ghd’s retained PR agency...
MELBOURNE, Today: The remit covers always-on social strategy, social-first creative, channel and community management, plus creator collaborations across Meta, TikTok...
AUCKLAND, Today: The Cloud became the epicentre of New Zealand’s wellness and beauty scene as DARKHORSE delivered Chemist Warehouse Oasis,...
After two weeks at the top, Netflix’s Wednesday fell to third place Adweek Feed
The 25-year-old cosmetics brand Milani is one of the only independent makeup companies to compete in the mass-market retail category....
AUCKLAND, Today: Rise & Shine is adding two big names to its client list – natural skincare favourite Essano and...
The beauty industry consistently utilizes creators to market products. Here’s how beauty brands land on those buzzy collaborations. Adweek Feed
Many are advocating for representation and diversity in the beauty industry. Adweek Feed
The Ugly Ad Tax Pretty privilege is real, even for ads. Per Adweek, a recent update in X’s ad quality...