The 25-year-old cosmetics brand Milani is one of the only independent makeup companies to compete in the mass-market retail category. The company combines the old-school retail world with the new world of digital-native marketing. One example of this hybrid approach could be found in the company’s big marketing and product development pushes of the past […]
The post How The Beauty Brand Milani Bridges Online Beauty Trends And Mass-Market Retail appeared first on AdExchanger.
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