One can’t blame the skepticism that greeted the purported accidental company press release from Volkswagen Group of America on Monday, when it unveiled the official change of its U.S. brand name Voltswagen of America. That’s what marketers get when they play around with April Fool’s jokes too often. Still, a decisive break with its past…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
WBD Names Ryan Gould and Bobby Voltaggio as New Ad Sales Leaders
Foodstuffs Expo to showcase latest innovations in FMCG
The NFL Is Betting on Fashion Creators to Expand Beyond Sports