It began as a joke. Shockingly quickly, it came to fruition–and set a new bar for just how rapid a brand’s responsive marketing can be. Within a day of news that beloved actor LeVar Burton would get his chance to guest host Jeopardy, Ryan Reynolds had published an Aviation Gin ad starring Burton as the…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Resume Rewind: How C2 Montréal CEO Anick Beaulieu Got Hooked on Global Commerce
Ecotricity and Colenso work towards a cleaner greener Aotearoa
Overnight Cable News Ratings for Oct. 22-24: Kamala Harris Town Hall Benefits CNN