November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

ATT Opt-In Rates: The Picture So Far And The Ugly Truth Behind Why The Numbers Vary So Widely

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Alex Bauer, head of product marketing at Branch. Have you seen a tweet, blog post or news article in the past few weeks about “ATT opt-in rates,” perhaps accompanied byContinue reading »

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