Programmatic

WarnerMedia and Discovery Tout Landmark Merger Deal During Upfronts

WarnerMedia and Discovery held separate Upfront presentations this week, just days after AT&T announced it would combine the media assets of the two companies in a deal worth $ 43 billion. The move, which shocked the industry – and even the topmost executives at WarnerMedia – could position the new company as a major force in theContinue reading »

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