DOJ Appeals AT&T-Time Warner Ruling

Hold the phone, it ain’t over yet. One month after losing its case to block AT&T’s $85 billion merger with Time Warner, the Justice Department filed an appeal Thursday. In a statement, AT&T’s general counsel, David McAtee, sounded a bit baffled. “The Court’s decision could hardly have been more thorough, fact-based and well-reasoned,” he stated.Continue reading »

The post DOJ Appeals AT&T-Time Warner Ruling appeared first on AdExchanger.

Read more

Comcast Tries To Outfox Disney With $65B Cash Bid For Fox

The bid has dropped. Comcast on Wednesday again attempted to outmaneuver Mickey and acquire most of 21st Century Fox’s assets with a $65 billion cash offer, putting Disney’s deal in jeopardy. Disney offered Fox a $52.4 billion all-stock deal in December. Comcast wants to disrupt the deal and follow in AT&T’s footsteps: a content distributorContinue reading »

The post Comcast Tries To Outfox Disney With $65B Cash Bid For Fox appeared first on AdExchanger.

Read more

Fluent Parts Ways With IDI, Combines With BlueFocus To Become A Branding And Performance Platform

AdExchanger |

The rollups continue. Fluent, a wholly owned subsidiary of Cogint (formerly IDI), is combining with BlueFocus International, itself the wholly owned subsidiary of a publicly traded Chinese public relations services company, to create a new entity, name TBD. The deal, announced Thursday, is being shepherded by investment bank Petsky Prunier and will blend performance marketingContinue reading »

The post Fluent Parts Ways With IDI, Combines With BlueFocus To Become A Branding And Performance Platform appeared first on AdExchanger.

Read more