November 2, 2024

Programmatic

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Special flies NZ flag at Mumbrella

AUCKLAND, Today: Special Group AUNZ has continued its run at international award shows with an impressive number of finalists at the Mumbrella Awards announced in Sydney.

Special’s powerful film for Optus called BFF has been named a finalist for TV Ad of the Year , while Optus has been named a finalist for Marketing Team of the Year along with Tourism New Zealand.

Braveheart
The Axis Grand Prix and double Spikes gold-winning campaign encouraging overseas Kiwis to Meddle in the New Zealand election has been shortlisted for five awards – including Social Idea, Content Marketing Strategy – and Mumbrella’s Bravery Award.

Special’s Australia office has been named finalist in both Australian AoY and Independent AoY.

Auckland-based Special Group founder/ceo/CCO Tony Bradbourne said: “Australia is a very competitive marketplace with some incredible work and talented agencies – so it’s great to see Optus doing so well, Special Australia in the running for two AoY Awards, and our little campaign that changed the makeup of New Zealand’s parliament lead the way.


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