December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

CTV and OTT Race in the European TV Space: Challenges and New Growth Points

“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video.  Today’s column is by Fiksu COO Anna Kuzmenko. Throughout the past decade, viewers’ rising demands for streaming services and their changing viewership habits have been transforming the European digital TV market. AVOD in the European digital TV market AVODContinue reading »

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