December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Dutch Insurer Revives 36-Year ‘Just Call Us’ Campaign Featuring a Former Prisoner’s Taste of Freedom

Having featured the Titanic, jewel thieves, UFOs and even U.S. President Bill Clinton, a long-running series for Dutch insurer Centraal Beheer has returned four years after the last installment. Centraal Beheer released the 61st commercial in its “Just Call Us” campaign, which began in 1985, to build awareness with a new spot called “Freedom.” Created…
Adweek Feed