December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Reddit, Burger King Win Cannes Social and Influencer Grand Prix

Two campaigns that, in their moment, were unlikely heroes have received top honors at Cannes Lions today. Burger King’s “Stevenage Challenge” and Reddit’s “Superb Owl”–the website’s 5-second regional Super Bowl ad–emerged as the Grand Prix winners in the Social and Influencer category. For the “Stevenage Challenge,” that’s the second Grand Prix win today, with the…
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