Mediaocean’s acquisition of ad server Flashtalking for $ 500 million in cash and stock shows the company is running hard after CTV, CEO Bill Wise tells AdExchanger. “CTV is the fastest growing part of both the Flashtalking and Mediaocean businesses so the solutions for personalized creative, verification, and analytics will bring tremendous synergy,” Wise said, speaking… Continue reading »
The post Q&A: Inside The Mediaocean-Flashtalking Deal, With CEOs Bill Wise And John Nardone appeared first on AdExchanger.
More Stories
Daily Wire Welcomes Perplexity to Advertise on The Ben Shapiro Show
Here’s the Roundup for the Week Ending March 7
Aflac’s Dan Amos Reveals How He’s Successfully Held Onto the CEO’s Job for 35 Years