AUCKLAND, Today: The NZ commercial radio industry released the S2 2021 GfK radio audience data into the market today, showing radio audiences at an all-time high.
More than 3.7 million New Zealanders were listening to radio every week and over 3.5 million of those listen to commercial radio stations.
NZME ceo Michael Boggs said: “The radio industry continues to maintain a strong role in our local media mix – it’s more critical than ever for our stories to be told, and to be told by the very best broadcasters in Aotearoa.
“Commercial radio will continue to contribute the most engaging content for all New Zealanders, including for our audiences and commercial partners.”
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