December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Giant Hands the Size of Humans Grab Groupon Experiences in FCB’s First Work as AOR

Groupon’s online marketplace is getting a literal helping hand in a new campaign from FCB–the stars of the ad are people dressed in giant hand costumes. It marks the first collaboration between Groupon and its recently named creative AOR FCB. “Grab Life by the Groupon” is the online marketplace’s first big campaign since 2019, when…
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