We need to end the long, drawn-out, overly formal business dinner. Because while I absolutely believe in the value of...
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Programmatic has become almost synonymous with opacity. Each platform has its own rules for running ad auctions, which means advertisers...
Nothing in marketing ever truly dies. It evolves, contracts, expands into new forms, and makes room for whatever arrives next....
Innovid's new open orchestration layer aims to connect data and tech throughout the advertising process, breaking down fragmentation and silos....
Why Amazon is smart to re-gift 'Joy Ride' two years after its debut. Adweek Feed
One of the great myths of programmatic advertising is the illusion of algorithms replacing humans. In truth, the programmatic industry...
CEO Jeff Green admits the DSP is edging into sell-side territory, but says it’s for the benefit of all players...
Stagwell is facing mounting scrutiny after a leaked pro-Israel research deck and lobbying filings revealed work by its subsidiary SKDK....
For a long time, marketers have gotten away with flying blind. Campaigns have been run on a patchwork of incomplete...