December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Why Is It So Hard to Find Every Ad in One Place?

When Cannes Lions recently pivoted to a subscription model after decades of being festival-driven, one perk it quickly focused on offering was its vast collection of ads and case studies. But the price tag for accessing all this content–about $ 350 annually–didn’t sit well with some rising creatives, who felt such a repository of the world’s…
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