No business can exist for more than 150 years without the ability to adapt to changes in the marketplace. Established in 1869, Campbell Soup Company is a prime example. “Change is hard, but to succeed we have to get comfortable with being uncomfortable,” Janda Lukin, CMO of Campbell Snacks, said in conversation with Adweek international…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
By the Book: How ‘The Fugitive’ Director and an Investigative Journalist Collaborated on 2024’s Timeliest Thriller
The Best Holiday Ads of 2024
The Year in Ratings: How the Major News Outlets Performed in 2024