This idea that our media is about to become “dimensionalized” is fascinating. For many years our ads and their touchpoints have been delivered on a flat plane. Whether outdoor, TV or even digital banners, creators only really needed to worry about one “side” of the placement–the side facing the consumer. But that could be about…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Marketing Morsels: Hidden Valley Ranch, La-Z-Boy, Topps & More
Flashback: Jane Pauley and Deborah Norville Revisit Today’s 1989 Succession Drama
Ally Financial Revives ‘Banksgiving’ With A TikTok Twist