December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

TikTok Becomes a Player in the NFT Game With TikTok Top Moments

TikTok is hopping on the non-fungible token train with its debut of TikTok Top Moments. The TikTok Top Moments collection is based on six culturally significant videos on the platform, and TikTok sees the initiative as a way to empower creators, with proceeds from the sale of the NFTs going “largely” to the creators and…
Adweek Feed