November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

AMC Networks Strikes Partnerships With Magnite and The Trade Desk

AMC Networks, the self-styled “leader in targeted streaming” is continuing its digital overhaul, this time with the announcement that it has partnered with two of the biggest names in ad tech. Top line The entertainment company has announced tie-ups with two of the biggest ad-tech companies on the public markets (Magnite and The Trade Desk)…
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