November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

State Farm Is Looking To Score With Gamers

Like a good marketer, insurance brand State Farm is looking to reach people where they are – and, increasingly, that’s in games. Gaming is an effective way to get in front of younger audiences, of course. But it’s also about tapping into the enthusiasm that players have for games and gaming-related experiences, said Patty Morris,Continue reading »

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