November 2, 2024

Programmatic

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Disney signs Flux to celebrate Xmas

HOLLYWOOD, Today: Disney EMEA’s in-house creative team has again partnered with Flux Animation NZ to produce its Xmas tvc – a “heartwarming” piece shows a young family bonding over a storybook.


“The ad premiers this week across TV and digital in 45 territories (including New Zealand).”


Disney vice-president Tasia Filippatos said: “Designed to communicate the true meaning of Christmas, the emotional tale harnesses the power of animation and storytelling to show how existing festive family traditions can be enriched by new experiences.”

Flux declined to comment.

The tvc premiers this week across TV and digital in 45 territories (including NZ).


CREDITS

Production Company: Flux Animation
Director: Laban Dickinson
Executive Producer: Joshua Forsman
3D: Jeremy Ball, Jonathan Paccou, Conrad Crooks, Lucius Koh, Shuo Liu, Layla Viscu, Jono Cardno, Guzz Soares, James Bass
2D: Shane Taylor, Mike Howie, Shannon Fahey, Katie Hobson-Brown, Lynn Choi, Matt Thompson

Client: Disney
Creative Director: Angela Affinita
Head of Production: Kiri Hammond
Producer: Sequoia O’Sullivan


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