November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Google’s Affiliate Link Penalty; The Brand vs. Performance Mistake

Ads Are There For You Publishers attempting to cut themselves a slice of the commerce pie are running into an unlikely – or maybe not so unlikely – competitor: Google. Seems like everywhere they turn, there’s Google with a new way to penalize them for experimenting with alternative revenue sources. Take BuzzFeed, which has emphasizedContinue reading »

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