In advertising, all relationships are destined to end. Unlike a marriage, the goal of a client-agency bond isn't so much...
Month: November 2021
AMEX is tuning into “shoppertainment.” On Tuesday, American Express Ventures, the credit card company’s venture capital group, invested in Firework,...
Strategist Lucinda Sherborne has departed DDB Aotearoa after nearly 15 years to establish her own strategic consultancy business. Over the...
The Covid-19 pandemic exposed and exacerbated the problem of digital poverty--the term referring to those who live without or with...
Trust, But DoubleVerify DoubleVerify is dropping $ 150 million to acquire OpenSlate, another ad verification and analytics company. OpenSlate is...
New Zealand’s iconic Sky Tower is to light up in support of the national COVID-19 vaccination campaign. To mark the...
With a love of math and science at an early age, followed by a fascination with storytelling, Elizabeth Del Valle...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
LUMO Digital Outdoor has welcomed in two new hires across its account management and operations teams. The additions are the...
Global media platform Teads will restructure its leadership with executive chairman and co-founder Pierre Chappaz set to step down, while...