Marketing procurement has always been a valuable asset to any brand and can be for every agency too. Never more so when there is a “crisis” or belt-tightening as we have had in recent times with the potential triple whammy threat of Brexit, Covid-19 and supply chain restrictions. In these times, marketing procurement teams need…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
How Degree Is Positioning Itself For The World Cup
Week of June 1 Cable News Ratings: MS NOW Only Network to Grow Across All Dayparts
EXCLUSIVE: HP Hands Global Media to Publicis, Ending Omnicom’s 17-Year Run