May 8, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

For Unmissable CTV Ads, Pair High Impact With Relevance

By Todd Cohen, vice president of national video/CTV sales and strategy at Undertone  This article is sponsored by Undertone.  The first TV commercial aired 80 years ago. The 10-second ad cost only $ 9 and looked every bit the price. It included shaky camera work and five sparse words: “America runs on Bulova time.” Advertising hasContinue reading »

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