Large-Scale Third-Party Addressability On The Open Web Doesn’t Work – Period

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Ruben Schreurs, group chief product officer at Ebiquity. IAB Europe’s Transparency & Consent Framework (TCF) is flawed and unfixable. But let’s back up. On Feb. 2, the Belgian Data Protection… Continue reading »

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