December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Spotify Acquires Chartable, Podsights

Spotify did some shopping this week, acquiring podcast analytics platform Chartable and podcast advertising measurement service Podsights. Insider Intelligence eMarketer projects annual digital audio ad revenue in the U.S. to reach nearly $ 8 billion by 2025, with roughly $ 2.7 billion of that total coming from podcasts, and Spotify said the two acquisitions will help it…
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