Programmatic

Prebid Hires First Full-Time President As It Supports Publishers During Identity Shift

Prebid hired Mike Racic as the industry group’s first president. Although Prebid maintains a small group of full-time engineers and operations staff to manage its open-source header-bidding and identity solutions, Racic is its first full-time executive hire. The leadership role was previously filled by members of the Prebid board on a part-time basis. But Prebid’sContinue reading »

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