November 24, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Analyzing App Trends, With Apptopia CEO Jonathan Kay

Given the ubiquity of apps, mobile behavior has become synonymous with consumer behavior. App download and usage trend data can tell a very human story. Take the war in Ukraine. In February, for example, during the early days of the Russian invasion, app store intelligence platform Apptopia found a marked uptick in the number ofContinue reading »

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