When ViacomCBS and Twitter detailed their multiyear global agreement last November, watch parties for original series on subscription streaming platform Paramount+ were part of the mix, and the first one will occur Friday (March 25) in support of the premiere of Halo. At 3 p.m. PT/6 p.m. ET Friday, cast members Olive Gray and Kate…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Destination Marketing Insights From Kate Wik, CMO of Las Vegas Convention and Visitors Authority
Disney Sells Out Ad Inventory for 97th Oscars Ahead of Show’s Streaming Debut
Streaming Ratings, Week of Jan. 27: Second Week at No. 1 for Netflix’s The Night Agent