“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
Month: March 2022
Special PR’s Head of PR & Influence, Kelly Grindle, selects five of the most attention-grabbing campaigns that made a big difference...
Twitter CEO Parag Agrawal updated the company's policies on business travel and office attendance in a note to employees Thursday,...
AUCKLAND, Today: Saatchi & Saatchi, with dentsu & Motion Sickness, will next week unveil a new creative platform for iconic...
With The Batman set for release, the partnership between the DC Comics superhero and Oreo will continue through an immersive...
AUCKLAND, Today: The NZ Herald was – unsurprisingly – the best-read newspaper in the country in 2021, according to the...
Sight deficiencies may seem a bland topic to advertising but for the last 20 years British high street opticians Specsavers...
The Trade Desk recently made waves with the rollout of OpenPath, its direct-to-publisher offering, and its plan to turn off...
//www.youtube.com/watch?v=wroSmL-s2G0 Wellington, Today: FCB, in partnership with Waka Kotahi/NZ Transport Agency has launched the second of its TV commercials called...
Netflix is making a CMO change: Marian Lee has been elevated to the role, replacing Bozoma Saint John. Top line...