Cracker Jack Gets a Partner in Crunch With Cracker Jill

Sailor Jack has been Cracker Jack’s main mascot for more than a century. As the 2022 Major League Baseball season gets underway, however, that will no longer be the case. Today, the Frito-Lay-owned snack brand is unveiling Cracker Jill, an assortment of five female characters designed to represent the diversity of women in the United…
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